Colégio Atlântico opened in 1987 as the Pequeno Príncipe kindergarten and primary school. In 1994, teacher Lourdes do Rocio Pires took over and began the expansion that led to Centro Educacional Atlântico in 1995, and to the school as it stands today.
Today, a regional benchmark
The school now offers early childhood, primary, middle and high school education. Over the decades it has invested in infrastructure, labs, courts, a library, a modern cafeteria and renovated courtyards and classrooms, plus up-to-date teaching material such as the Piaget and Fibonacci collections.The focus has always been well-rounded education, human values and a close relationship with families. The result is a regional benchmark for quality education, with a strong digital presence and recurring admissions campaigns.
[ The Client ]
SectorEducation
LocationItapema / SC, Brazil
ScopeInstitutional website + Lead generation
Three decades of shaping people in Itapema
Colégio Atlântico opened in 1987 as the Pequeno Príncipe kindergarten and primary school. In 1994, teacher Lourdes do Rocio Pires took over and began the expansion that led to Centro Educacional Atlântico in 1995, and to the school as it stands today.
Today, a regional benchmark
The school now offers early childhood, primary, middle and high school education. Over the decades it has invested in infrastructure, labs, courts, a library, a modern cafeteria and renovated courtyards and classrooms, plus up-to-date teaching material such as the Piaget and Fibonacci collections.The focus has always been well-rounded education, human values and a close relationship with families. The result is a regional benchmark for quality education, with a strong digital presence and recurring admissions campaigns.
1987
Founded as Pequeno Príncipe.
1994
New leadership and the start of the expansion.
30+ years
Of history in Itapema, Santa Catarina.
Early years to high school
Every grade level authorized.
1987
Founded as Pequeno Príncipe.
1994
New leadership and the start of the expansion.
30+ years
Of history in Itapema, Santa Catarina.
Early years to high school
Every grade level authorized.
[ The Challenge ]
A tailored structure, ready to grow
Flexible forms
New form configurations that bring more flexibility and consistency to every implementation.
Conditional storyteller
Logic that detects whether a grade level's content is video or image, and renders each one the right way.
News & events, ready to go
A system structured up front, ready to switch on the moment the site starts calling for that content.
[ The Challenge ]
A tailored structure, ready to grow
Flexible forms
New form configurations that bring more flexibility and consistency to every implementation.
Conditional storyteller
Logic that detects whether a grade level's content is video or image, and renders each one the right way.
News & events, ready to go
A system structured up front, ready to switch on the moment the site starts calling for that content.
[ The Solution ]
Enrollment at the core warmth in the voice
We built an institutional website centred on enrollment, with the admissions campaign woven into the layout: calls to action and buttons placed at key moments, leading naturally to the interest form.Alongside it, we shaped a human educational identity: copy, imagery and content structure that convey warmth and closeness to families, holding the balance between emotional communication and clear information.
[ The Solution ]
Enrollment at the core warmth in the voice
We built an institutional website centred on enrollment, with the admissions campaign woven into the layout: calls to action and buttons placed at key moments, leading naturally to the interest form.Alongside it, we shaped a human educational identity: copy, imagery and content structure that convey warmth and closeness to families, holding the balance between emotional communication and clear information.
[ What we delivered ]
The screens live
Home: enrollment up top, with a headline and button leading to the grade levels and contact.
Teaching Areas: the educational niches stand out and simplify the visitor journey.
Grade Levels: storyteller with conditional logic that shows video or image depending on the content.
Student Area: integration with the external academic system, without leaving the site.
Interest Form: reworked forms, with more flexibility and consistency.
[ What we delivered ]
The screens live
Home: enrollment up top, with a headline and button leading to the grade levels and contact.
Teaching Areas: the educational niches stand out and simplify the visitor journey.
Grade Levels: storyteller with conditional logic that shows video or image depending on the content.
Student Area: integration with the external academic system, without leaving the site.
Interest Form: reworked forms, with more flexibility and consistency.
[ The Challenge ]
A website that is an extension of the office
●Enrollment first
CTAs visible throughout the navigation, always leading to contact or the interest form.
●Deep institutional content
Pages dedicated to history, values, differentials and programs/projects, matching the pedagogical proposal.
●Clear grade levels
Teaching areas organized so families immediately grasp which level the student fits.
●Family trust
Facilities, events, teaching materials and a track record of innovation on display.
●An extension of the office
Documents, supply lists, event calendar and support channels one click away.
●Enrollment in the layout
Enrollment prompts and buttons placed at strategic points on the page.
●Welcoming tone
Layout, copy and imagery close to families, without a cold or impersonal look.
●Integrated student area
Access to the external academic system without leaving the school digital space.
●Mobile optimized
WhatsApp and contact always at hand, light navigation and clear menus on mobile.
●Performance & SEO
Fast, stable loading with good Google PageSpeed scores.
[ The Challenge ]
A website that is an extension of the office
●Enrollment first
CTAs visible throughout the navigation, always leading to contact or the interest form.
●Deep institutional content
Pages dedicated to history, values, differentials and programs/projects, matching the pedagogical proposal.
●Clear grade levels
Teaching areas organized so families immediately grasp which level the student fits.
●Family trust
Facilities, events, teaching materials and a track record of innovation on display.
●An extension of the office
Documents, supply lists, event calendar and support channels one click away.
●Enrollment in the layout
Enrollment prompts and buttons placed at strategic points on the page.
●Welcoming tone
Layout, copy and imagery close to families, without a cold or impersonal look.
●Integrated student area
Access to the external academic system without leaving the school digital space.
●Mobile optimized
WhatsApp and contact always at hand, light navigation and clear menus on mobile.
●Performance & SEO
Fast, stable loading with good Google PageSpeed scores.
[ Results ]
What the new site delivered
Enrollment campaigns
A dedicated space to showcase the campaigns the school runs every year.
Information for parents
Institutional presentation worthy of 30+ years and an official channel for news and notices to families.
Teaching areas
With the dedicated section, the niches stand out: decisive clarity for parents when deciding.
[ Results ]
What the new site delivered
Enrollment campaigns
A dedicated space to showcase the campaigns the school runs every year.
Information for parents
Institutional presentation worthy of 30+ years and an official channel for news and notices to families.
Teaching areas
With the dedicated section, the niches stand out: decisive clarity for parents when deciding.
